Download Business analysis by Malcolm Eva, Keith Hindle, Craig Rollason PDF

By Malcolm Eva, Keith Hindle, Craig Rollason

Enhancing the effectiveness of your IT via greater alignment with the company is a precursor to expanding profitability. This sensible, introductory advisor provide you with the instruments to accomplish this. It teaches you approximately method research and the way to version company structures and techniques and covers different themes together with enterprise case improvement, switch administration, and engineering/information source administration. The ebook additionally helps the ISEB skills in company research

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Example text

It may enable you to take ideas, particularly those relating to best practice or ‘best value’ (a UK government term), from part of a sector and apply them elsewhere. Subject matter expertise This takes the domain knowledge to a lower level of detail. A good understanding of the business area in which you work is important in order to establish credibility with your customer. The level of expertise required will again depend on the type of work being done; for example, if the project is concerned with strategic 21 BUSINESS ANALYSIS matters, this will require an understanding of industry structures, organisation design, business models and business drivers for strategic change.

UK examples include Stelios Haji-Ioannou of easyJet, Ken Morrison of Morrisons supermarkets, Richard Branson and Alan Sugar. In already established businesses, we might suggest Allan Leighton of Asda and the Royal Mail and Stuart Rose of Marks & Spencer, both introduced into these businesses to turn them around and to change their strategy. So strategy sometimes starts and is strongly associated with an individual leader. This can work all the way down an organisation, where new leaders bring new ideas – strategies – to operating units, divisions and departments.

Globalisation and deregulation both give new entrants this opportunity, but there are barriers to entry that organisations build. These include: Economies of scale: if substantial investment is necessary before a new entrant can compete, then this may be a deterrent. Product differentiation: if existing products and services are seen to have strong identities that are supported by high expenditure or branding, then new entrants may be deterred from entry. Substantial capital investment by a new entrant.

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